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Campaigns, programs, and products built for real brands.
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9 case studies
+300% signup conversion.
Ran 50+ A/B tests on forms, offers, and timing. Lifted signup conversion from 1% to 4% and grew revenue 24% YoY.
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100% marketing self-service.
Migrated from legacy CRM to Iterable with Hightouch CDP. Eliminated engineering dependencies and cut campaign launch time 85%.
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63% open rate, Year in Review.
Created a personalized Year in Review that drove 1.8M+ social shares and 27% higher session frequency.
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Four years. One CRM team.
Led the SendGrid to Braze migration, then stayed on. Four years later BRCG still runs Zero's full lifecycle program and Braze is a primary DAU lever.
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CRM from <1% to 40% of revenue.
Rebuilt CRM in Klaviyo. Restored deliverability, built 50+ quiz-powered flows, turned email into a 40% revenue driver.
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+23% YoY email revenue.
Full-service email and SMS. Redesigned flows, migrated to Postscript, grew flow conversions 75% with $1.6M in SMS revenue.
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6× demo bookings.
Built a three-layer personalization engine generating hyper-personalized email images at scale without HubSpot API access.
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CRM attribution: 13% → 30%.
Ran lifecycle operations end to end and built multi-touch attribution. Found millions in revenue that wasn't being measured.
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Personalized images for 128K+ restaurants.
Connected to Atmosfy's API to auto-generate personalized marketing images for email, social, and print at scale.
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