Positioning that makes the right customers move.

Audit ships in the first two days. Build starts in week 2 once findings are signed off. First live deliverables go out by week 4. There are no quarterly timelines.

Depends on the starting state. The audit calibrates the number against your actual data, not a benchmark deck. Where the baseline is broken, first weeks usually move 20-40% on opens or clicks. For mature programs we hunt incremental: 5-15% on the right cohort, compounded across six months. We won't promise a number on the first call we can't show you the math for.

Your audit and your build are run by the same specialists, with no handoff to a junior pod once you sign. On Rhoback that was one embedded team across the audit and all 50+ A/B tests. On Inner Balance, across the quiz integration and the 50+ flows it powers. Typical BRCG team: two or three specialists working directly in your stack and your project board.

That's a preferred starting condition. We work alongside in-house leads as the ops bench: the platform work, the experiments their team doesn't have cycles for, the migrations no one wants to own. Several of our longest accounts have full in-house teams who use us for the work they shouldn't be doing themselves.

In scope: strategy, audit, builds, experiments, weekly readouts, dashboards, platform migrations, agent and AI tooling work. Out of scope: ad media spend (no commission, ever), full creative production for video, brand identity. Scope is explicit in the SOW so there are no surprises on month two.

Weekly readout, always under five minutes. What shipped, what moved, what's next. Email or Loom, your call. The live operating dashboard runs in the background: migration tracker, daily send performance, attributed revenue trend, lifecycle map. You can pull it up any day.

We validate it against real buyers before it ships, not in a doc. Message testing runs in-market, win/loss gets reviewed on a cadence, and adoption of the new positioning by sales and the funnel is what tells us it landed. If win rate and launch adoption don't move, the positioning isn't done and we say so.

The work shifts from rebuild to operate. The audit identifies three to five opportunities sized in dollars; months one through three ship the rebuild. Month four onward is steady-state operations: testing, optimizing, new flows as the business evolves. Most engagements compound. Few taper.

No. We work month-to-month after a 90-day minimum. If we're not driving outcomes you should be able to leave clean. We would rather earn the next month than lock you into one.

Embedded by default. We work inside your stack: your Slack, your CRM, your ad accounts, your project board. Like an extension of the team, not a vendor sending decks.