Certified Customer.io partner agency
Operator for Customer.io's webhook-first stack. Journeys, Campaigns, and Liquid run by an agency that ships, not briefs.
Journeys, Campaigns, Webhooks, Data Pipelines, Liquid, and the template pipeline that actually ships sends. We take over workspaces, migrate from any tool, and operate the lifecycle week over week. The Customer.io agency for engineering-aware marketing teams who want an operator who can read the docs and write the webhook handlers — not just brief the strategy.
What a Customer.io partner agency actually does
Production-grade Customer.io work, not theoretical knowledge. Each line below maps to programs we've shipped — across the platform's actual surface area, not the marketing site's.
Audit + takeover
Full workspace audit — Journey review, deliverability check, IP warming, segmentation hygiene, attribute + event taxonomy. Gap list sized by revenue, then we run it.
Data + CDP
Event taxonomy, identity resolution, Customer.io Data Pipelines (the Segment-acquired CDP) wired in. Warehouse → Customer.io reverse-ETL for traits and segments that earn their cost.
Channels
Email, SMS, push, in-app, webhooks — native to the platform. Get every channel actually shipping and contributing — not just sitting in the workspace menu.
Journeys + Campaigns
Journeys (the visual lifecycle builder, formerly Workflows) for triggered automation. Campaigns for broadcast and scheduled sends. Built so a marketer can actually edit them next quarter.
Liquid templating
Reusable Liquid component library, conditional logic, computed traits, and snippets. The templating surface that powers personalization across every channel — not just email.
Webhooks + Data Pipelines
Inbound + outbound webhooks as first-class workflow steps. Real-time API integrations, decisioning calls, downstream system triggers. Data Pipelines for the CDP layer underneath it all.
Template systems
Full design and dev pipeline. Reusable content blocks, Liquid component library, design tokens. Build it once, every Journey and Campaign uses it.
Migrations
Iterable, Braze, Mailchimp, Klaviyo, SFMC, Marketo, HubSpot, Responsys, in-house. Parallel-write data integrity, event taxonomy mapped, templates rebuilt in Liquid. Recent: full Claimable migration off legacy ESP onto Customer.io with ongoing ops.
Deliverability
Set up new sending infra or rehab a damaged reputation. Postmaster + SNDS monitoring, list hygiene rules, complaint-rate triage. Sends land where they're supposed to.
How we work
Each phase has a defined output. Nothing ships without one.
Full Customer.io workspace review or net-new implementation plan. Attribute + event taxonomy, Journey architecture, deliverability, template pipeline. Gap list sized by revenue.
Journey builds, Campaign architecture, webhook integrations, template systems, content blocks. Channels launched in order of impact — email, SMS, push, in-app, webhooks.
Data Pipelines (CDP) wired up, identity resolution, Collections + Objects populated, warehouse export running. Reporting built on real numbers.
Ongoing campaign ops, experimentation, optimization. We run your Customer.io week over week — not a project handoff, an operating partner.
Recent Customer.io work
Claimable
End-to-endCustomer.io stack · migration through ongoing ops
Built and run the entire Customer.io stack for Claimable — migration onboarding through long-term ongoing channel management. The full lifecycle: implementation, Journeys, Campaigns, Liquid templates, deliverability, and week-over-week operations.
National non-profit
LiveLarge non-profit CRM · end-to-end on Customer.io
Run the CRM end-to-end for a national non-profit organization on Customer.io. Journeys, Campaigns, multi-channel (email, SMS, push), Liquid templating, deliverability, and ongoing channel management — the full operating partnership.
FAQ
Quick answers to what Customer.io admins ask us before a kickoff. Want to dig in on something specific — book a call and we'll walk through your account.
Can you take over our Customer.io workspace?
Yes — workspace takeover is the common shape. The first two weeks are a full audit: Journey review, attribute + event taxonomy, Segment hygiene, deliverability, webhook integrations, Liquid template debt. You get a ranked gap list and the operating cadence picks up in week three.
What's the turnaround on a new Campaign or Journey?
Five to ten business days for a standard transactional or lifecycle Campaign — copy, Liquid build, QA, deliverability check. Multi-channel Journeys with webhook steps and Collections dependencies usually run two to three weeks.
Will you handle the webhook integrations and Data Pipelines?
Yes. We write the inbound and outbound webhook handlers, set up Customer.io Data Pipelines (the Segment-acquired CDP), wire the warehouse with reverse-ETL, and instrument the events that earn their cost. The engineering side of lifecycle is part of the engagement.
We're migrating to Customer.io. Can you handle the technical work?
Yes. We've pulled brands off Iterable, Braze, Mailchimp, Klaviyo, SFMC, Marketo, HubSpot, Responsys, and in-house systems onto Customer.io. Event taxonomy mapped, parallel-write integrity, templates rebuilt in Liquid, deliverability preserved. Recent: Claimable's full stack from legacy ESP to Customer.io with ongoing ops.
Are you writing the Liquid and content, or just planning?
All in-house. Liquid templates, content blocks, Collections configuration, webhook code, Data Pipelines wiring, QA. You don't need to staff a separate Customer.io engineer alongside us.
In their words
BRCG operates like they're part of our team. Senior people doing the actual work, fast turnarounds, and they understand the complexity of our scale without needing hand-holding.
Director of CRM
Discord
Discord
Book a call. We'll tell you honestly — and back it with data from programs we've built on every platform we partner with.
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